Article: Lotus Cars
Britain has been the land of the rich and the elite ever since the bygone eras. It is no wonder that some of the most innovative luxury car manufacturers stemmed up from this region. When there are plenty of takers for performance and racing cars, any automobile manufacturer who specializes in the domain will have a good time. In the subsequent sections, we will be discussing about Lotus cars – a company founded back in 1952.
One of the striking aspects of the company is that, they simply encouraged their client base to high-speed circuit races. The world became aware of this little known automobile manufacturer only in 1960. The winner of the then held Formula One Championship was none other than a car manufactured by this company. The Lotus 18 and Lotus 25 earned reputation in the hearts of many racing enthusiasts. However, tragedy struck when one of their products had an accident – the driver was two-time world champion Jim Clark. Lotus had a tough time trying to win back the lost esteem. It seems the scenario has changed drastically because the volumes of cars sold by the same company are simply exceeding the expectations of the management.
Instead of attributing unique nomenclature to their offerings, Lotus cars merely named the cars with roman numerals. According to reliable sources, the company has already come up with more than 150 racing and performance model cars. A small share among them still clings to the “concept car” paradigm because the company has not released them to the public. The current models produced by Lotus cars includes Elise, Eco Elise, Exige, Europa S, Evora, 2-Eleven, Exige 265E, Lotus 125 and the Lotus T127. Did anyone notice the affinity of the company for the alphabet ‘E’?
Among the models mentioned, the Elise deserves special acknowledging. One can find many interesting characteristics about the same car all over the internet. Did you know that the company could not market their products in the United States because of the strict emission norms? Lotus cars inked a deal with Toyota Motor Corporation and began to include modified Toyota engines into the Elise – all to combat the scenario. Likewise, one can term the Eco Elise as a nature friendly vehicle. It came with roof-mounted solar panels used to supply additional power to the car. The company also ensured to include nature friendly raw materials while designing the interiors of this car.
The “street legal” nature of the cars manufactured by Lotus has been the subject of a hot debate throughout the years. Lotus tries to maintain that anyone careful while operating with their products can never pose as a potential threat to themselves and to the others. In order to meet up the expectations of various state departments, the company had to redesign some of their products (such as to increase the downward forces). Although there have been plenty of takers for the Europa S, critics always compare this particular model to the Porsche’s Cayman – which is even more affordable and comes with additional perks for the enthusiastic driver!
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